In the 21st century, the aims and purposes of the university in contemporary societies have evolved to adapt to global changes and challenges. Universities generate and promote knowledge. New findings produced through scientific, technological, humanistic and artistic research make universities paradigmatic organizations. This knowledge emerges through teaching, publications and is deployed to communities through extension. One of the most relevant tasks of the university is the promotion of research and development of new technologies and the search for solutions to social, economic and environmental problems. Through technology transfer, universities facilitate innovation through collaboration with industries, governments and other institutions. Undoubtedly, these organizations contribute to the economic and social development of communities and can participate in them as a prominent actor in issues of public health, education, environmental sustainability and community development. However, knowledge mobilization is a relevant function in universities, but there are few experiences in universities. It is necessary to develop strategies for social mobilization of knowledge to improve the quality of life of societies and to solve social problems.